The Brand Extension Program, our complex integrated communications solution, was launched in 2007.
We have so far managed and completed, in cooperation with our partners, over 25 product and service development projects.
Under this program we co-develop and launch, in cooperation with our partners, so called “co-branded” products.
Central Mediagroup Zrt provides the well-known brand names, full range of marketing strategic and integrated communications services (research, planning, PR, image), while the partners provide the required manufacturing and distribution background, and expertise in efficient sales.
Our objective is to launch co-developed products or services in all sectors and industries. We continuously look for reliable and experienced Hungarian partners to create, in co-development and cooperation, new products as brand extensions of our well-established brands.