In an interview with MediaFuture, Deputy CEO Róbert Vági spoke about Central Media Group’s strong print brands and innovative digital portfolio strategy, the online extensions of its weekly newspapers, the balance between entertaining and scientific content, and the rise of multimedia formats.
"The quality and readership of a newspaper are partly determined by the underlying technology, the user interface and the content. For us, all three pillars are fundamental. Data-driven technology development is a continuous process. We monitor and test new technologies, follow foreign examples and markets, and bring benchmarks and know-how from there. The figures for January already show that 24.hu achieved the strongest year-on-year growth among Hungarian news sites, and the change we launched last summer has paid off."
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Róbert Vági
Deputy CEO, Central Media Group