Uncategorized – Central Médiacsoport hivatalos weboldala

282 photographers, and 7,438 images entered the 43rd Hungarian Press Photo Competition, and the 24.hu photo section dominated this huge field: our photojournalists were recognized with 9 awards in 8 categories, and Márton Mohos was also awarded the MÚOSZ Grand Prize, while Bálint Szajki received the Márton Munkácsi Award for the best collection and the Zoltán Szalay Award for the best photojournalist under 30.

The 24.hu photo section thus received more than 20 percent of all prizes awarded at the country’s largest press photo competition, far ahead of all award-winning Hungarian editorial offices.

It is difficult to list in how many categories our colleagues won:

News and event photography – Márton Mohos
Photo report – Márton Mohos
Everyday life (series) – Bálint Szajki, Jennifer Varga
Art (series) – Bálint Szajki
Sports (series) – Márton Mohos
Nature and science (series) – Bálint Szajki
Society depiction, documentary photography (single) – Bálint Szajki
Street photography (series) – Norbert Farkas
MÚOSZ Grand Prize – Márton Mohos
Márton Munkácsi Award for the best collection – Bálint Szajki
Zoltán Szalay Award for the best performing photojournalist under 30 – Bálint Szajki

The awarded entries can be viewed in the 24.hu article .

We heartily congratulate our colleagues – Norbert Farkas, Márton Mohos, Bálint Szajki and Jennifer Varga – on their prestigious awards!

Our colleagues ran around Lake Balaton under the name Central Hírvivők. They reached the finish line earlier than planned, thus achieving 273rd place out of 761 company teams starting in their own category.

At the end of the community-building event, the team captain donated the deposit fee for the timing chip to a charity. BioTechUSA supplemented the collected donation with 15 million forints. You can read more about the details of the BioTechUSA NN Ultrabalaton Charity initiative by clicking here.

The members of the film crew, Dávid Katz and Kata Stekovics, who accompanied the adventures of Central’s colleagues for nearly 30 hours, were present at every important moment. Special thanks go to them for their perseverance and work, and to all our colleagues who participated in the organisation! We will continue next year.

The Tatar Invasion—Hungary’s Life-and-Death Struggle was officially launched at an event held at the packed Magvető Café. It was published on April 11, the anniversary of the fateful Battle of Muhi, and within days, it had conquered the bestseller lists of all domestic book distributors. Readers’ trust soon made a second edition necessary, and a third edition is already in preparation.

At the opening, Péter Pető, editor-in-chief of 24.hu, led the podium talk with Dániel Bihari, author of the publication and journalist of 24.hu, and the editors of the volume, Dr. József Laszlovszky, a medieval researcher, historian, archaeologist, professor of the Central European University, and historian Dr. Balázs Nagy, head of the Department of Medieval History at ELTE BTK.

The volume can be ordered on Animuskonyvek.hu by clicking here.

Nosalty was the most popular online gastronomy magazine in April by all relevant traffic data, as confirmed by the Easter results. During the baking and cooking peak, Fanta bars, muddled cottage cheese and other desserts topped the Easter recipe rankings.

Following the Christmas and New Year holiday period, Easter was also a bumper month for Nosalty, with the magazine dominating the online readership race both in April and over the holiday weekend – according to DKT Gemius’ monthly aggregate, the publication’s recipes and article content generated nearly 22 million page views, with 4.4 million during Easter alone. The site reached its April traffic peak on Good Friday with over 734,000 visitors. Nosalty also saw a 44% increase in clicks over the four-day weekend compared to the most read period in March.

"We are very proud that Nosalty has become the most-read gastronomy magazine during the Easter period. This success is a joint achievement of our fantastic editorial team, our enthusiastic community and our readers. Thank you for choosing us to help you prepare for the holidays! The result shows that there is a huge demand for authentic, inspiring and practical gastronomic content - and that Nosalty is the number one digital kitchen where readers turn to for recipes, ideas and experiences, even during the festive season."

András Hering

Editor-in-Chief, Nosalty

With this month’s most-read recipes, we also get a clearer picture of what’s on Hungarians’ Easter tables this year. Homemade braided scones proved unbeatable, an excellent sweet addition to the predominantly salty, traditional Easter menu. This year, the Fanta bar, known as a light cottage cheese dessert, came out on top, while a more traditional dish from the Nyírség and Hajdúság regions, sárgatúró, finished in the lead. Among the delicious snacks, the inevitable ham rolls and casino eggs were among the favourites. Still, desserts such as coconut cubes, carrot cake and Lajcsi slices were also in demand.

Compared to the same period last year, our total page impressions increased by more than 13%, giving us a market share of over 26% in a comparison of the four largest domestic publishers.

We had a particularly strong month for our women’s titles, which increased their overall page impressions by 26%, while the market as a whole declined by 11%. Our women’s digital portfolio continues to lead the market with nearly 50 million page views per month.

Our PV highlights compared to March last year:

Meglepetes.hu: +414%
Story.hu: +110%
Noklapja.hu: +41%
Hazipatika.com: +25%
Gyerekszoba.hu: +20%
Nlc.hu: +13%

24.hu further strengthened its leading position in the market: in March, the number of page impressions on the site increased by 20%. 24.hu has been the most visited news site in Hungary for 13 months now.

The popularity of video content has also skyrocketed, with 1.2 million of our 4.7 million monthly unique users consuming video content, and a 76% increase in views on our YouTube channels compared to March 2024, with a total of 4.4 million video plays. We publish 200 videos per month and the two brands with the largest YouTube following in our portfolio are 24.hu and Nosalty.

Source: DKT eGemius, based on real users and page views, March 2025

We didn’t defeat the Tartars, but the Kingdom of Hungary under Béla IV defended itself against the greatest empire the world ever knew – this is the story of 24 Extra’s first publication, the latest research-based book The Tatar Invasion: The Life-and-death Struggle of Hungary, written by Dániel Bihari, the author of 24 Extra’s new book, The Tatar invasion. hu, and edited by Dr. József Laszlovszky, medieval researcher, historian, archaeologist, and professor at the Central European University and Dr. Balázs Nagy, historian, head of the Department of Medieval History at the Faculty of Humanities of ELTE.

With the debut of the book, 24 Extra, the subscription-based premium product of 24.hu, entered the offline space. The results were not long in coming: just a few days after its release, the publication jumped to the top of the bestseller lists, not only topping the history category of Libri’s general online bestseller list but also topping the animuskonyvek.hu and even the Bookline’s general top list.

At the launch of the book on 7 May, Péter Pető, editor-in-chief of 24.hu, will be in conversation with the author, Daniel Bihari, journalist of 24.hu, and the editors, archaeologist József Laszlovszky Dr. and historian Balázs Nagy Dr., at the Magvető Café in Budapest. The event is open to the public and book signings and sales will be available on site.

From 23 April 2025, Ágnes Morvay will take up the position of HR Director of Central Médiacsoport. Ágnes comes with more than a decade and a half of HR leadership experience, gained primarily in large international companies, including Coca-Cola HBC, L’Oréal, HEINEKEN and BDO Hungary.

In her new role, Ágnes Morvay will play a strategic role in shaping the company’s operations and culture, as well as in the modernisation and long-term development of HR processes. Her arrival will bring a new impetus to organisation building, talent management and leadership development.

"Ágnes joins our management team as an experienced professional, trained in an international environment, who has successfully built effective HR processes in complex corporate structures. Her presence brings us stability and a forward-looking building block."

Róbert Vági

Deputy CEO

Ágnes Morvay previously worked as Head of HR at BDO Hungary, before which she held various HR Manager positions at HEINEKEN. Previously, she gained extensive experience as Country HR Manager at L’Oréal Hungary and HR Manager at Coca-Cola HBC.

The appointment is in line with Central Media Group’s long-term objective to remain at the forefront of the Hungarian media market, not only in terms of content but also in terms of operations.

This is the second time that the Nők Lapja editorial staff will present the Role Model Award. The jury includes Adél Kováts, Krisztián Steigervald, Alexandra Béres and Lia Pokorny.

According to the editorial staff of Nők Lapja, role models are perhaps even more important in today’s fast-changing world, as they provide a model to follow. They show the way that it is possible to work, create and live in this way. The magazine has always paid particular attention to showcasing extraordinary, exemplary life stories. The first presentation ceremony of the award, launched last year, witnessed a series of moving moments: dedicated teachers, researchers, community-minded women taking to the stage, in a spotlight that was unusual for them, to a storm of applause.

"We believe in celebrating excellence, talking about it, thanking it. That's why this year we are again awarding women in five categories who excel in their own profession and can be role models for us all. We want to bring these stories, life stories and initiatives to a wider audience."

Éva Akovács

Editor-in-Chief, Nők Lapja

In each category, a special professional jury, together with the editorial staff of Nők Lapja, selected the nominees, who will be featured in the magazine in the coming weeks. The jury includes, among others, actress Adél Kováts, director of the Radnóti Theatre, physicist and climate researcher Diána Ürge-Vorsatz, generational researcher Krisztián Steigervald, children’s rights advisor Szilvia Gyurkó and actress Lia Pokorny. Readers can also vote to decide the winners in the Innovation, Culture, Education, Health and Community Building categories. Voting for the nominees is open online until 4 May at www.noklapja.hu/peldakepdij/, and the May awards ceremony is open to the general public, who can buy tickets.

In response to the overwhelming interest, Beauty Expo will be extended to two days with 70 exhibitors, renowned professionals and the latest beauty trends, and for the first time this year will also host small workshops and interactive discussions alongside the on-stage programmes: beautyexpo.rossmann.hu

"The Rossmann x Krémmánia Beauty Expo is not just an event, but a prominent platform for beauty industry players to build direct relationships with customers. Our partnership with Central Media Group will allow us to significantly increase the reach of the event, as their broad media portfolio will allow us to target exactly those target groups who are genuinely interested in beauty news. For exhibitors, this is not only an outstanding marketing opportunity, but also a great business opportunity to showcase their products in an authentic environment, strengthen their brand presence and get direct feedback from consumers. This year's expo will be particularly exciting, with even greater volume, more interactive programmes and expert content."

Anita Ágnes Varga

Marketing Lead, Rossmann Hungary

"Every year, the Krémmánia community looks forward to the expo with great enthusiasm, not only to discover the latest beauty innovations, but also to meet brands, experts and each other in person. The start of the ticket sales period is a milestone every year, as the countdown officially begins."

Évi Bauer

Editor-in-Chief, Krémmánia